Logo Design, Graphic Design, Websites, and Social Media Marketing

Stop Guessing. Start Growing.

Let’s Align Your Brand and Marketing for Success

Expand your reach, increase your online visibility, and grow your business with strategic brand direction, websites aligned with your business goals, and targeted online and social media marketing.

We help businesses throughout New Zealand, including our local areas; Waihi, Katikati, Omokoroa, Tauranga and the wider Bay of Plenty areas, with their brand and online marketing needs.

Solutions for every stage of your business

Startups

I’m starting my business and need a plan to grow with purpose

HootJolt Services -<br />
Startups

Big ideas deserve a strong foundation. Let’s build yours.

You’ve got a product or service ready to meet a real market need. Now you’re ready to focus on what matters most to set your business up for success.

We’ll help you create a clear plan, covering essentials like your brand, website, and social media marketing. From strategy to implementation, we’ll ensure your business connects with the right audience and builds a strong foundation for growth.

Growing businesses

I’m ready to grow my established business with purpose and focus

HootJolt Services - Growing Businesses

Your business works—now let’s scale it smarter.

You’ve proven your product or service works, and you’re ready to take things to the next level. Scaling isn’t about doing more—it’s about doing what works better.

We’ll refine your brand, optimise your marketing, and create strategies that deliver measurable growth. From improving your website’s performance to launching targeted campaigns, we’ll help you reach the next stage of success.

One-off needs

I’ve got a project in mind and need help to get it off the ground

HootJolt Services - One-offs

Need something specific? Let’s make it count.

Sometimes, all you need is one thing done right. Whether it’s a new website, a high-impact brochure, a campaign to promote your business, or help to unravel the mysteries of social media marketing.

We can deliver exactly what you need. Even for one-off projects, we think big—making sure every piece fits into your long-term goals and delivers lasting results. Let’s make it happen.

Key Services

New brand and brand refresh

I work with you to help you uncover your product or service’s unique voice. This is then translated into a brand identity that reflects your values, personality, and unique selling proposition.

Website design and development

I deliver websites that are optimised using industry best practice approaches for speed and visibility to search engines, and that provide a user-friendly intuitive visitor experience.

Social media marketing

Boost your brand on social media with custom strategies and campaigns, and access affordable, professional designs or Canva templates to enhance your online visibility.

Graphic design

From brochure design to publication, packaging, sign and promotional collateral design, I provide full graphic design services including copywriting and print management where required.

New Brands / Brand Refreshes

Tell your story and reach the hearts and minds of your ideal customers with a custom-crafted visual brand identity.

Your brand is the heart of your business. It’s the promises and expectations that reside in the minds of your customers about your product, service and business. It exists whether you mean it to or not.

A brand developed strategically, focusing on what matters to your customer, ensures your brand is working for your business, not against it. Your brand reflects the quality of your product or service. A strong, well-thought-out brand helps to instil a perception of credibility and trust.

A clear focused and professional brand is essential to building a loyal customer base and growing your business. A brand that resonates positively with your target market ensures your business is the one that stands out in a crowded marketplace.

Websites

Websites tailored to your business needs and budget

Enhance your business potential with a performance-driven, search engine-optimised website.

Whether you need a single website sales page, a small five or six-page site, or an e-commerce website I work with you to find the perfect solution for your business and online marketing needs.

Your website should do more than look great; it should be working for you, saving you time, and increasing your profits.

To ensure your website becomes an integral tool for your business your site needs to be both visually enticing to your visitors, AND correctly optimised for useability, speed, performance, and the search engines so people can find your website.

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Social Media Marketing

Targeted social media campaigns

Enhance your brand’s presence on social media with with targeted, effective strategies tailored to your unique needs.

Whether you’re focusing on a broad-reaching social media campaign, highlighting a particular product or service, or targeting a specific audience segment, I will work with you to create a campaign that aligns with your objectives and resonates with your audience.

For those on a buget, I offer professional designs or Canva templates unique to your brand at an affordable rate, along with a clear strategy to boost your online visibility.

Graphic Design

Professional graphic design services

Two critical ingredients of a strong brand are; consistency and professionalism.

For your brand to continue to empower and serve your business once it’s created, it needs to be nurtured and developed. The overall integrity and effectiveness of a brand can quickly be lost with unprofessional and/or off-brand graphics.

I provide a full range of graphic design services for small to medium sized businesses including logo and business card design, brochures, advertisements, flyers, annual reports, maps, newsletters and signage.

For larger organisations I offer corporate graphic design services to help out when you need extra support with your graphic design needs.

Delivering client-focused solutions that drive growth

If you are ready to take your business to the next level with a standout brand, or a website developed to current best practices for both conversion and discoverability, you’ve come to the right place.

I specialise in brand strategy, building SEO-optimised websites and social media marketing. I’m committed to delivering client-focused solutions that drive growth.

I proudly service clients throughout New Zealand and globally, as well as provide local graphic and website design services to Katikati, Omokoroa, Waihi, Tauranga and surrounding areas.

I’d love you to get in touch so we can have a chat about your brand, graphic design and website needs.

Lisa Coulson, HootJolt

The process

The process may vary depending on the scope of the project.

Step 1:

Connect with me

Contact me to have a 15 minute chat about where you are at with your business, and what help you think you need. If after this call you would like a proposal, and pricing options we’ll schedule a more in-depth 30-minute call where I’ll gather the information I need to prepare the proposal.

Step 2:

Discovery call 1: Overview of needs

You will have been sent a questionnaire to complete and submit to me prior to this second call. We’ll have a 30-minute call (phone or zoom) to discuss your needs in more depth. I’ll use the information from this call to provide you with a proposal and price estimate.  

Step 3:

Discovery call 2: Finalise brief

If you decide you would like to work with me we’ll have a further discovery call to refine the brief, discuss what additional information I need from you so I can proceed with the work and establish timeframes.

Step 4:

Start the project

Once you’ve supplied me with all information discussed in Step 3, and paid any deposit required, I’ll start the project. How we proceed from here can vary depending on the nature of the project. You’ll be given a project plan specific to your project (either verbally, or if a complex project, in writing) at this stage.

Recent articles

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Lisa’s work is always completed to a very high standard

Lisa has always ensured we maximise every opportunity to reach the customer and seeks to ‘understand’ our customers needs to ensure she can produce materials for our brand that will delight our customers. Her work is always completed to a very high standard and I would highly recommend her for any marketing requirements you may have.

Chris Winslade, Former VP Sales and Marketing, Bluelab